Esteve Calzada assumed the role of CEO at Al Hilal in late November, marking a significant change in leadership for the club. His appointment brought a fresh perspective to the team's management and signaled a new era for Al Hilal. Calzada's extensive experience and vision for the club's future generated anticipation and curiosity among fans and stakeholders.

Esteve Calzada, who assumed the role of CEO at Al Hilal in late November, provided further insights into the economic landscape of the Saudi club and the broader context of football investment in an interview with Marca.
Calzada stressed that Al Hilal operates within a defined budget, aligning with financial practices seen in European clubs. He emphasized the importance of adhering to financial targets and not deviating from the set budget. His approach reflects a commitment to responsible financial management and sustainability.
Regarding the significant investment in Saudi football by the government, Calzada rejected the notion that it is a "bubble" waiting to burst. He pointed out that the strong presence of football fans in Saudi Arabia contributes to the sustainability of the sport. He highlighted the electric atmosphere in the stadium during matches, particularly in key encounters like those against Al Nassr. The growth plan for football in the region is characterized by stability and is supported by a substantial fan base. Calzada even noted that his social media following doubled on the day of his appointment, underscoring the genuine enthusiasm for football in Saudi Arabia.
Calzada also touched on player acquisitions, emphasizing that Al Hilal has attracted top talent at the height of their careers. Players like Rúben Neves, Milinkovic-Savic, Mitrovic, and Malcom joined the club when they were around 25 to 27 years old, highlighting the club's appeal to established players.
While acknowledging the interest from various players in joining Al Hilal, Calzada indicated that not all offers may align with the club's objectives and requirements.
Overall, Calzada's comments shed light on Al Hilal's commitment to financial prudence, the sustainable growth of football in Saudi Arabia, and the club's ability to attract top talent to further elevate its standing in the sport.